Kroger's Honoring Our Heroes Campaign Raises $3.1 Million for USO in 2016
The Kroger Co. has announced a total contribution to the USO of nearly $3.1 million for 2016, including a company contribution of $1 million in funds.
CINCINNATI, Nov. 11, 2016 /PRNewswire/ -- The Kroger Co. (NYSE: KR) today proudly announced a total contribution to the USO of nearly $3.1 million for 2016. This total includes a company contribution of $1 million in funds.
The remaining support was raised through the support of partners like Wrigley's and Coca Cola, and the generosity of customers and associates who contributed at check stands, purchased special gift cards to be delivered to USO centers, or donated online throughout Kroger's year-long Honoring Our Heroes campaign.
Through the program, Kroger's family of stores has donated nearly $18 million since 2010 to help support USO programs, which represents the largest cumulative gift to the USO in its 75-year history.
"On Veteran's Day, and every day, the Kroger family of stores is honored to employ and to serve our nation's veterans and their family members," said Jessica Adelman, Kroger's group vice president of corporate affairs.
In support of Veteran's Day, the company is currently inviting customers to Salute Their Service by sending words of gratitude to our men and women in uniform by visiting http://www.honoringourheroes.com. And throughout the month of November, for each pack of Wrigley's Extra gum purchased at Kroger's family of stores, a pack will be donated to a service member.