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Hariket Bilodia, PharmD

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The Role of Behavioral Economics in Smoking Cessation

The Role of Behavioral Economics in Smoking Cessation

Hariket Bilodia, PharmD;Pranav Patel, PharmD, MS

August 1st 2022

Behavioral economics is a tool that can influence patient behaviors using concepts such as choice architecture, nudges, and loss aversion.

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