Rite Aid Kicks Off 2016 By Offering Even More Ways to Save for Wellness+ with Plenti Members

Now through January 23, Rite Aid is celebrating the New Year by offering Wellness+ with Plenti members a special opportunity to begin accumulating Plenti points for 2016.

PRESS RELEASE

Camp Hill, Pa. (Jan. 4, 2016) - Now through January 23, Rite Aid is celebrating the New Year by offering

wellness+ with Plenti

members a special opportunity to begin accumulating Plenti points for 2016, in addition to regular weekly offers. Customers can earn 1,000 Plenti points on every $30 spent on participating products in stores or online at

www.riteaid.com

.*

To participate, members of the free

wellness+ with Plenti

program can look for the yellow "2016 Starting Points" tag on store shelves. These points can be used for at least two years on future savings at Rite Aid and Plenti partners including AT&T, ExxonMobil and Macy's.

"As we kickoff 2016, we wanted to give our most loyal customers an opportunity to get a jump start on earning Plenti points in the new year," said John Learish, Rite Aid senior vice president of marketing. "By participating in our "2016 Starting Points" promotion, our customers will have the opportunity to earn thousands of Plenti points while shopping for everyday items. For every $30 spent, our shoppers will earn 1,000 Plenti points, worth at least $10 in savings for future purchases."

With over 13,000 products participating in the promotion, shoppers can earn starting points on items across the store such as beauty, first aid, vitamins, personal care, home goods, food and beverage and more. For a complete list of participating products or promotion details, visit

www.riteaid.com/startingpoints

.

New and existing wellness+ members can now sign up for

wellness+ with Plenti

at any Rite Aid store nationwide or online at

www.riteaid.com/plenti

. Once enrolled, members of

wellness+ with Plenti

will earn Plenti points on featured items they buy.