Novartis Develops OAB Travel Guide

JULY 01, 2005

The American Urological Association (AUA) recently honored Novartis Pharmaceuticals Corp with the AUA Health Science Award. The award is given annually to one company that best supports the AUA's mission throughout the year—to promote the highest standards of community care through education, through research, and in the formulation of health care policy.

As an example of its commitment to education, Novartis has launched a consumer-education campaign designed to help individuals with overactive bladder become confident and comfortable with traveling close to or far from home. Novartis has partnered with travel expert Arthur Frommer to develop Where to Stop & Where to Go: A Guide to Traveling with Overactive Bladder in the United States.

Free of charge, the 75-page guide highlights restaurants, museums, and other tourist attractions in 19 US cities and 4 parks, providing a list of rest room locations. For a copy of the guide, or visit www.wheretostopwheretogo.com, or call 877-STOP-GO-5 (877-786-7465).



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