Walgreens, ALA Spearhead Health Initiative

Published Online: Sunday, August 1, 2004

The American Library Association (ALA) and Walgreens have launched a Well Informed @ your library initiative, a national health information program to help American adults, especially older Americans, who have difficulty understanding and using health information.

The program will focus on such national health topics as Medicare drug discount cards, new medications, and rising health care costs.

Another benefit of the program is that it will bring pharmacists into the community through a series of health seminars led by Walgreens pharmacists and hosted by public libraries in 10 cities across the United States from November 2004 through November 2005. Because nearly half of American consumers use the library as a resource to seek healt-related information, the seminar curriculum contents will be made available on-line to all 16,400 libraries and 4400 Walgreens stores nationwide.

"Health information on the Internet is sometimes unreliable and most of all overwhelming," said Walgreens President Jeff Rein. "Pharmacists are a personal, trusted source of health information who don't require an appointment."



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