OTC Product News

JULY 15, 2009

Prevacid 24HR
Marketed by:
Novartis Pharmaceuticals Corp (East Hanover, NJ)Prevacid logo
The company recently announced FDA approval of
Prevacid 24HR (lansoprazole delayed-release capsules)
as the first OTC proton pump inhibitor (PPI) for
the treatment of heartburn since 2003. It is the first
PPI approved in its original prescription formulation.
Prevacid 24HR works by stopping the release of acid
into the stomach. The FDA approved Prevacid 24HR
in 15-mg delayed-release capsules. The product is a
14-day course of treatment and should be taken once
per day before eating in the morning.
For More Information:


Marketed by:

Alaven Consumer Healthcare Inc (Marietta, GA)

Travelan is a natural oral formulation containing
antibodies against Enterotoxigenic Escherichia coli (ETEC)
bacteria attacks. ETEC is the leading cause of
travelers' diarrhea. One Travelan caplet is taken
before each meal 1 day prior to and during
travel to neutralize the harmful ETEC bacteria,
which inhibits them from attaching to the intestinal
wall. The product is available in single, family,
honeymoon, and group packs.Afrin Pure Sea
For More Information:

Afrin PureSea Hydrating Nasal Rinse
Marketed by:
Schering-Plough HealthCare Products Inc (Kenilworth, NJ)
Afrin PureSea Hydrating Nasal Rinse, which is made of 100% purified sea water, is clinically proven to cleanse nasal and sinus passages of mucus, pollutants, and irritants so individuals can breathe easier. A gentle and effective nasal rinse, the product is nonmedicated, can be used daily, and comes ready to use with a specially designed applicator that fits the shape of the nostrils. Afrin PureSea Nasal Rinse is available in 3 delivery forms: Medium Stream, Gentle Mist, and Ultra-Gentle Mist. Both the Medium Stream and Gentle Mist are designed for use in adults and children aged 2 and older, and the Ultra-Gentle Mist is designed for use in children 6 months and older.
For More Information:
www.afrin.com or 800-317-2165

Ivarest Poison Ivy Cleansing FoamIvarest
Marketed by:
Blistex Inc (Oak Brook, IL)
Ivarest Poison Ivy Cleansing Foam is a poisonous plant cleanser that is effective whether used immediately after exposure or once a rash has begun. For individuals who have been in contact with a poisonous plant, treatment can begin immediately to prevent an outbreak. If used soon
after exposure, the product's special combination of cleansers lifts oily plant allergens from the skin surface to be easily washed away, minimizing any reaction and stopping the rash from spreading. Ivarest Poison Ivy Cleansing Foam's dispensing system offers a gentle application that eliminates the need for hard rubbing that can further irritate affected skin. Because additional water is unnecessary to generate lather, the foam also reduces the potential to spread the toxins
to other areas of the body. Ivarest Poison Ivy Cleansing Foam retails between $5.97 and $8.99.
For More Information:
www.blistex.com/Ivarest.htm or 800-837-1800

Te Amé
Marketed by:
WellGen Inc (North Brunswick, NJ)TeAme
Te Amé is a line of 4 nutritional
supplements targeted to adults,
and especially women, who face
many different wellness challenges.
Te Amé Joint Care contains
WellGen theaflavin-enriched
black tea extract, which works
in less than a week and contains
glucosamine. The theaflavins are
presented in significantly greater
concentrations than available from
brewed tea. Te Amé Active Body soothes muscles after
exercise. Te Amé Immune Defense supports the body's
natural immunity. Te Amé Stress Manager is formulated
to improve the body's response to stress.
For More Information:

Today Sponge
Marketed by:
Mayer Laboratories Inc (Berkeley, CA)Today Sponge
Mayer Laboratories Inc has announced
the relaunch of theToday Sponge in the United States. The
contraceptive is a soft polyurethane sponge containing
the spermicide nonoxynol-9. The Today Sponge prevents
pregnancy in 3 ways: (1) blocking the sperm's path, (2)
absorbing the sperm, and (3) killing the sperm on contact.
The company noted that the recent interruption of
distribution was not a result of product quality or consumer
demand, but was due to the previous owner filing
bankruptcy. The Today Sponge has been a popular, hormone-
free birth control method for women, with >150
million sponges sold since its introduction. Available as a
3-pack, the Today Sponge retails for $14.99.
For More Information:
www.todaysponge.com â– 

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